Heineken has a plan to make Americans love beer again

Source: https://www.cnn.com/ By Danielle Wiener-Bronner, CNN Business April 15, 2019 Americans are drinking less beer. Heineken has a plan to fix that. Over the past four years, American beer consumption slid 5%, according to research firm Mintel. A quarter of US beer drinkers said in August that they consume less beer now than they did…